My Creative Journey

Explore the milestones that have shaped my design expertise! From my educational background to exciting projects from different industries, this resume highlights the skills and experiences that fuel my passion for design.

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Education

BA in Interactive Media Design, University of Hertfordshire, UK, 2015-2018
Graduated with Upper Second-Class Honours 2:1

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A-Levels: ICT (BTEC), Photography
AS-Levels: Maths, Media

Experience

Senior Product Designer •Synechron • Full-Time, London, UK • Mar 2023 — Present • 2 yrs 1 mo

• Designed and developed multiple AI-driven tools and applications, improving operational efficiency and user engagement for tier one global financial and insurance clients.

• Led UX UI designs for several POCs that played a key role in winning high-value RFPs with top-tier clients.

• Collaborated with cross-functional teams to create innovative, user-centered solutions tailored to complex business needs.

• Applied cutting-edge AI technologies to enhance product capabilities, optimising workflows and automation in internal processes and for clients.

• Delivered high-quality design solutions in a fast-paced consulting environment, balancing business objectives with user experience best practices.

• Mentored junior designers and provided design leadership, fostering a collaborative environment and elevating the overall quality of design outputs.

Senior Product Designer • Aegon • Contract, London, UK • Oct 2024 — Present • 6 mos

• Designed AI-powered tools to enhance Aegon’s financial services, focusing on improving user experience and operational efficiency.

• Collaborated with cross-functional teams to understand user needs and business objectives, ensuring designs aligned with Aegon’s strategic goals.

• Developed wireframes, prototypes, and high-fidelity designs for AI applications, prioritising intuitive interfaces and seamless user interactions.

• Worked closely with development teams to ensure design feasibility and smooth integration into existing platforms.

Senior Product Designer • Euronet • Contract, London, UK • May 2024 — Jun 2024 • 2 mos

• Designed a user-friendly money transfer app to enhance cross-border payment services for consumers and businesses across 200+ countries.

• Collaborated with stakeholders to understand user needs and business objectives, ensuring the app met both functional and user experience requirements.

• Created wireframes, prototypes, and high-fidelity designs, emphasising intuitive navigation and smooth transaction flows.

Senior Product Designer • Transamerica • Contract, London, UK • Aug 2023 — Nov 2023 • 4 mos

• Designed a project management tool to improve team collaboration and task tracking for the managers in Transamerica.

• Conducted user research and collaborated with project managers to identify pain points and requirements.

• Designed wireframes, prototypes, and visual assets to deliver a seamless and user-friendly experience.

• Delivered high-quality design solutions that enhanced productivity and user satisfaction.

Senior Product Designer • Citi • Contract, London, UK •Mar 2023 — May 2023 •4 mos

• Designed the user experience and interface for Citi’s internal site, focusing on improving the new operating model for Citi’s internal teams.

• Collaborated closely with stakeholders to deliver a user-centric design that streamlined workflows, using design thinking to communicate a new operating model to Citi employees.

• Created wireframes, prototypes, and high-fidelity designs, ensuring consistency with Citi’s brand and improving usability.

• Worked with cross-functional teams, including developers, to ensure seamless design implementation and project delivery.

Senior Product Designer • Blint (startup) • Contract • May 2022 — Jan 2023 • 9 mos

• Led the UX/UI design for the game “Planets” - a mobile PvP game, guiding it from concept to MVP testing.

• Conducted usability audits and user testing, identifying key areas for design improvement.

• Developed wireframes, high-fidelity prototypes, and interactive UI designs to enhance user experience.

• Guided developers to ensure smooth implementation of UI functionality and gameplay.

• Gained extensive experience in the mobile gaming industry, honing skills in user engagement and game mechanics.

Senior Product Designer • Chuttle (startup) • Contract • Mar 2019 — May 2022 • 3 yrs 1 mo

• Led the design and development of the startup's social networking app, overseeing all aspects from concept to execution.

• Conducted a comprehensive usability audit, identifying key pain points and iterating on user flows.

• Created high-fidelity prototypes, interactive UI components, a design system, and detailed interaction animations to deliver a seamless and intuitive user experience.

• Designed Chuttle's promotional website, supporting user acquisition and brand awareness.

• Supported product launch preparations, including collaboration with developers for implementation and providing ongoing design feedback.

Co-Founder & Creative Director • Atekla • Own Business - Web Agency • Aug 2018 – Feb 2022 • 3 yrs 6 mos

• Co-founded a web agency specialising in web development and branding, playing a key role in shaping business strategy and creative direction.

• Designed and led the development of Atekla’s website, establishing a strong digital presence.

• Directed a team of product designers and developers, overseeing the design and execution of client projects.

• Managed stakeholder relationships, translating business needs into intuitive, user-focused digital solutions.

Freelance Product Designer • Feb 2017 – Aug 2018 • 1 yr 6 mos

• Specialised in web design and branding, delivering tailored digital solutions for diverse clients.

• Led end-to-end web development projects, while collaborating with web developers to ensure design functionality and seamless integration.

• Managed client relationships, translating business needs into intuitive, user-focused designs.

• Maintained brand consistency across all deliverables, ensuring alignment with client vision and goals.

• Delivered projects on time, balancing creative design with technical requirements and client expectations.

Technical Skills

UX/UI Design
Expert in designing user-centered interfaces for mobile and web platforms, focusing on intuitive, accessible, and visually appealing layouts. Skilled in balancing aesthetic elements with functionality to create seamless user experiences.

User Research & Analytics
Proficient in conducting qualitative and quantitative research, including user interviews, surveys, and usability testing. Adept at translating insights from data analytics into actionable design improvements that enhance user satisfaction and engagement.

Usability Testing
Experienced in designing and executing A/B and usability tests to validate design choices and optimise user flows. Skilled at analysing feedback and test results to iterate on designs and improve product usability.

User Flows & Journey Mapping
Strong in creating detailed user flows and journey maps that visualise the end-to-end user experience. Able to identify and solve pain points within user journeys to ensure a smooth, engaging experience.

Wireframing & Prototyping
Highly proficient in producing low- and high-fidelity wireframes and interactive prototypes using Figma. Skilled at creating realistic prototypes to test interactions and gather user feedback early in the design process.

Visual Design & Branding
Experienced in crafting consistent visual identities and brand elements that resonate with target audiences. Well-versed in typography, color theory, and layout principles to ensure cohesive and appealing designs.

Responsive & Adaptive Design
Specialised in designing responsive interfaces that work seamlessly across devices and screen sizes, ensuring that the user experience remains consistent on both mobile and desktop platforms.

High-Fidelity Mockups
Skilled at producing polished, high-fidelity mockups that effectively communicate design concepts to stakeholders and developers. Proficient in Figma and Adobe Photoshop for detailed visual design work.

Interactive Prototyping & Animation
Experienced in adding interactive elements and animations to prototypes to simulate real-world user interactions, enhancing the presentation and usability testing of product concepts.

End-to-End Product Design
Experienced in managing the entire product design lifecycle, from ideation and concept validation to development handoff and post-launch refinement. Skilled at aligning design goals with business objectives.

Collaboration with Development Teams
Effective at communicating with developers to ensure designs are implemented accurately. Skilled at bridging the gap between design and development, providing clear specifications and assets to streamline the handoff process.

Personal Qualities

Creative Problem Solver – I thrive on tackling complex challenges with innovative solutions.
Detail-Oriented – I maintain a high standard of accuracy and precision in my design work.
Adaptable – I quickly adjust to new tools, trends, and team environments.
Collaborative Leader – I enjoy leading design teams and fostering a supportive, productive atmosphere.
Empathetic Listener – I prioritise understanding user needs and perspectives to inform my design choices.
Effective Communicator – I excel at conveying ideas clearly to both technical and non-technical stakeholders.
Time Management Pro – I efficiently balance multiple projects and deadlines without compromising quality.
Growth-Minded – I am committed to continuous learning and professional development.